Friday 9 April 2010

Eco Coke





This is a design for an eco-friendly form of packaging for Coca-Cola.
The cap is 25% slimmer than the current 20oz bottle, and 27% more efficient because of its drastically reduced footprint.
The bottle you see here is more collapsable than the current one, encouraging more recycling due to ease in transport. The bottle collapses 66% smaller than its original size. You’re much more likely to hold on to a bottle for later recycling if you can carry it in your pocket.
This bottle is made of 100% sugar cane byproducts.
And it’s stackable!

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